Oct 22 2007
Fake CEO Blogs / Real Entertainment?
The Mercury News had a great post about the growing number of fake CEO blogs — fake Steve Jobs, fake Steve Ballmer, fake Larry Ellison just to name just a few. Fake blogs yes; but, the entertainment is real enough. The persona of these blogs are like characters in a TV sitcom. Wouldn’t that be rich — a sitcom based on the CEO’s of the tech sector.
Fake Steve Ballmer: “CEO and general Manager at the worlds most powerful and pervasive company, a mover and shaker with world changing influence and charisma. Don’t freaking cross me!”
Fake Larry Ellison: “The more I win, the more I want to win. And I will win, okay? Trust me.”
Fake Steve Jobs: “I love beautiful objects. I love creating them. Negative people upset me.”
For me, what’s most interesting about this trend (if you could call it that) is how it might play in the context of an ongoing debate: should CEO’s blog? Many social-media savvy folks believe they should not. Too easy to get into trouble, too boring if they protect themselves against potential trouble topics.
Perhaps theses fake blogs are filling a void? Since Jonathan Schwartz has both – you decided. Which is more interesting, fake Jonathan Schwartz, or the real Jonathan Schwartz?
[...] michael added an interesting post on Fake CEO Blogs / Real Entertainment?Here’s a small excerpt [...]
[…] michael put an intriguing blog post on Fake CEO Blogs / Real Entertainment?Here’s a quick excerptThe Mercury News had a great post about the growing number of fake CEO blogs — fake Steve Jobs, fake Steve Ballmer, fake Larry Ellison just to name just a few. Fake blogs yes; but, the entertainment is real enough. … […]
Who are you calling Fake?
Let me ask you, what is more fake: A “journalist” who spends his time trying to write about boring events while trying to put an interesting twist on them so that people actually care to read any of t? OR, a CEO (or impostor) who wishes to speak the truth about current events so he assumes a fake persona of himself to spread an insider’s view of events as they actually are?
Who do you trust more, the guy trying to sell soap or the guy trying to tell truth through satire?